Learn to craft blog post titles, which will draw readers to your blog. As an important element of a blog, the title is the window to your blog post. Here is a list of strategies you can use to write a great blog title:
- Keep it short and simple: Straight and simple titles, which
help the user determine what the post is about works best. Give a title, which
communicates the benefit of reading the article too.
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Bad Example: Find out how you can market your website online.
- Readers first, Search Engines next: Don’t try optimizing
your blog title for the search engines to the extent that you forget your
readers! There is no point in having a poorly worded blog title, which ranks
very well on search engines.
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Bad Example: Social Media Lead Generation
- Communicate a benefit, effectively: Your blog post title
should be able to tell readers what they will get upon reading your post.
You can draw significant traffic to your blog, if the title is listing out
an advantage.
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Bad Example: Information on Alexa Rank
- How-to Headline Appeals: How to stop smoking in 30 days?
How to start an online business from home? Quite possibly that such headlines
have drawn your attention, immediately! The how-to headline appeals to most
of our needs to improve ourselves, career, health etc. Once you have used
how-to in the title, you must highlight the process in your blog.
Good Example: How Inbound Marketing Can Grow Your Businesses
Bad Example: Use Inbound Marketing to grow your business
- Well-formatted title: This is because, some of these characters tend to get distorted and replaced by other characters, such as, “?” etc. For example, Alternatives to Photoshop ? Web Based Image Editors. Take extra care when you use the following characters:
- Double Quote ( ” ” )
- Single Quote ( ‘ ‘ )
- Comma ( , )
- Question Mark ( ? )
- Hyphen ( – )
- Dash ( En Dash ” – “ or Em Dash ” — “)
- Apostrophes ( ‘ )
- Exclamation Points ( ! )
- Colons ( : )
- Ampersand ( & )
Do you have any tips to share? Feel free to add to this list!
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